Assoc. Prof. Dr Hossein Nezakati Alizadeh
- Associate Professor
Biography
Hossein hails from Tehran, Iran. He was selected to train and serve as a pilot cadet in 1985. Thereafter, he pursued a degree in English Language Translation and Interpretation at the notable Islamic Azad University, Iran in 1992. He entered into the world of Management and Business as a General Manager in one of the pioneering paper manufacturing company in the year 1991. Since then, he has developed strong relations with chambers of commerce, numerous NGOs, and academic and non-academic foundations. With his expertise and knowledge, Hossein also provided business solutions, consultancy, and advice to more than 30 top-ranking companies in the Middle East countries.
The passion and aspiration to encourage learning have driven Hossein to begin a career in the Education sector, specifically in the fields of Management and Marketing in various international institutions and universities. It was also during this period of time where Hossein continued his education pathway by pursuing an MSc in Business Administration, and a Ph.D. in Business Management (majoring in Marketing Management). Shortly after gaining his doctorate, he served as the Academic Deputy Dean in the Faculty of Economics and Management at Tehran Central Branch of the Islamic Azad University.
At the peak of his career in education, Hossein gained the opportunity to migrate to Malaysia to serve as a Senior Lecturer at University Putra Malaysia (UPM). He has attained numerous awards and accolades such as the Distinguished Research Award-USA (2010), Excellent Service Award-UPM (2011), Honoured Professorship-IIC (2014) and Residence Pass Talent-Malaysia (2015). On the research scene, Hossein has more than 100 academic publications, 5 Books and supervised more than 140 postgraduate students, postgraduate coordinators, and co-researchers of more than 5 national and international research funds. He also actively collaborates with more than 20 international journals as a reviewer or an editor.
Equipped with the balance of knowledge and expertise in both industry and academia, Hossein has been invited to many conferences, seminars, and workshops as the organizing committee, chairman, lecturer, or keynote speaker around the globe. Hossein was also one of the technical committee members of the coding standard “General Principles and Criteria on Sustainable Development” in Malaysia (2016), and is an Executive Committee Member of Case Writers’ Association of Malaysia (CWAM) since 2011. Today, Hossein is serving as an Associate Professor at Sunway University in the area of Marketing Management.
Academic & Professional Qualifications
- Ph.D. in Business Management, Majoring in Marketing Management, Islamic Azad University (IAU), Science & Research Campus, Iran, 2004
- Master of Science in Business Administration, Islamic Azad University (IAU), Post Graduate Studies Centre, Iran, 2000
- Bachelor in English Language Translation and Interpretation, Islamic Azad University (IAU), Tehran Central Branch, Iran, 1992
Research Interests
- Sustainability in Management and Marketing
- Marketing Tools Evolution
- Green Management and Marketing
- Emerging Tourism
- Adoption and Diffusion of Innovation
- Productivity and Quality Awards
Teaching Areas
- Management
- Marketing
Courses Taught
- Management Courses: Strategic Management, Principles of Management, International Business Management, Technology Management, Human Resource Management, Organizational Behaviour
- Marketing Courses: Marketing Strategy, Marketing Management, Principles of Marketing, International Marketing, Relationship Marketing, Product Innovation and Commercialization
Notable Publications
Constructing a Methodological Approach to Examine the Determinants Affecting Purchase Intention Through Perceived Risk in the Hotel Context, Evelyn Geok Yan Loh, Marcus Lee Stephenson, Hossein Nezakati, Journal of Marketing Management and Consumer Behavior, Vol. 3, Issue 2 17-34 https://bit.ly/3b2hbvc
Laser ablated titanium oxide nanoparticles in carbon quantum dots solution for detection of sugar using fluorescence spectroscopy, Amir Reza Sadrolhossini, Mahnoush Beygisangchin, Suhaidi Shafie, Suraya Abdul Rashid, Hossein Nezakati, Materials Research Express, Q2, 22 Jan https://doi.org/10.1088/2053-1591/abdf0f
Health Care on the Move: Pervasive Health Systems Based on the Fitted Marketing Mix Model – The Preliminary Study, Faraz Moradi, Matin Nezakati, Ramtin Gholizadeh, Hossein Nezakati, Leili Abdie, Journal of Marketing Management and Consumer Behavior, Vol. 2, Issue 5 1-11 https://bit.ly/3cWXdS8
Assessing Consumer Skepticism Towards Sustainable Marketing, Abdallah Tariq Abubakar Zubedi, Hossein Nezakati, Leili Abdi, Journal of Marketing Management and Consumer Behavior, Vol. 2, Issue 5 35-48 https://bit.ly/2ZEthFb
An Integrated E-commerce Platform for the ASEAN Tourism Industry: A Smart Tourism Model Approach, Meghdad Abbasian Fereidouni, Hossein Nezakati, E-commerce Connectivity in ASEAN, Economic Research Institute for ASEAN and East Asia (ERIA), April , ISBN: 978-602-5460-24-1 https://www.eria.org/publications/e-commerce-connectivity-in-asean/
Laser ablation synthesis of gold nanoparticle to enhance the fluorescence properties of graphene quantum dots, Amir Reza Sadrolhosseini, Suraya Abdul Rashid, Suhaidi Shafie, and Hossein Nezakati, Journal of Laser Applications, Vol 31(2), . IF: 1.817 https://doi.org/10.2351/1.5046062
Organizational Behaviour by Borges & et. al. , SJ Learning, Chapter 14 – Organizational Culture), ISBN: 978-967-13440-5-7https://bit.ly/2Rc9gjT
Effect of Exposure to Global Marketing Activities, Maryam Akhoundi, Syuhaily Osman, Hossein Nezakati, LAP LAMBERT Academic Publishing, , ISBN: 987-613- 9-94105-6, https://bit.ly/2QB37BM
Mediating roles of consumer individual values on the relationship between exposure to global marketing activities and consumption behavior, Maryam Akhondi, Syuhaily Osman, Laily binti hj Paim, Hossein Nezakati, Malaysian Journal of Consumer and Family Economics, SCOPUS, VOL. 20, , Normal Edition, Pages: 102-130 http://www.majcafe.com/2018/08/03/vol-20-2017-2/
Consumer’s Intention of Purchase Sustainable Products: The Moderating Role of Attitude and Trust, Masoumeh Hosseinpour, Hossein Nezakati, Samsinar Md Sidin, Wong Foong Yee, Journal of Marketing and Management, 7(1), 40-49, May , Print Ed: ISSN 2153-9715 Online Ed.: ISSN 2153-9723 https://bit.ly/2RModwO
Sustainability: The effectiveness Role of NGOs on firms, Masoumeh Hosseinpour, Hossein Nezakati, Ho Jo Ann, Jami Bojei, Achieving Sustainable Supply Chain Through the Creation of Economic Growth, Environmental Protection and Society Progress, Universiti Putra Malaysia Press, pp 151-162, , ISBN 978-967-344-534-9
Coercive or supportive: an assessment of NGOs role in sustainable supply chains adoption, Hossein Nezakati, Meghdad Abbasian Fereidouni, Jamil Bojei, Ho Jo Ann, International Journal of Economics and Financial Issues, Indexed by Elsevier: Vol 6, No 6S , SCOPUS, ISSN: 2164-4138, , JEL Classifications: L31, M14, Q50 http://www.econjournals.com/index.php/ijefi/issue/view/90
Achievements & Accolades
Fellow Member, Global Strategic Management Incorporated (GSMI), Michigan, USA,
Residence Pass – Talent (RP-T), Royal Government of MALAYSIA,
Honoured Professorship, Expert Panel and Honoured Professor, IIC University,
1st Ranking at University Competition, SME Corporation – University Internship Championship,
Second Runner-up, Shell FuelSave College Nationwide Competition,
1st Ranking at University Competition, SME Corporation – University Internship Championship,
1st Ranking at University Competition, SME Corporation – University Internship Championship,
Second Runner-up, International competition, Case Writers’ Association of Malaysia (CWAM),
Excellent Service Certificate – Academic activities, Universiti Putra Malaysia (UPM),
Executive Committee Member, Case Writers’ Association of Malaysia (CWAM),
Beat Paper, International Conference on Sociality and Economics Development, Malaysia,
Silver Medal, Innovation, Design and Research Exhibition (PRPI), UPM, Nationwide,
Excellence Award, Best Lecturer, Universiti Putra Malaysia (UPM),
Bronze Medal, Innovation, Design and Research Exhibition (PRPI), UPM, Nationwide,
1st Ranking at University Competition, SME Corporation – University Internship Championship,
Distinguished Research Award, Allied Academies of International Conference, Las Vegas, USA,
Best Paper, GSM-FEP-AGBA International Conference, Putrajaya, Malaysia,
Professional Associations
- Institute for Productivity and Human Resource Development (IPHRD), Consultant (Expert), 1999
- Ministry Of Information and Communications Technology (ICT), Group Manager Consultants, 2002
- Industrial Managers Association of Iran (IMA), Deputy of public relations & Board of Directors, 2002-04
- Malaysian Institute of Management (MIM), Member, 2010-12
