Lim Jia Jia

Lim Jia Jia

Lim Jia Jia

  • Visiting Principal Teaching Fellow
  • Assistant Professor / Program Director

Biography

Dr Lim Jia Jia is Assistant Professor in Supply Chain Management & Sustainability. Her research uses both qualitative and quantitative methods to examine intersections between strategy, inter-firm collaboration, and technology for sustainability. She published journal articles in ABS-4, ABS-3 and ABDC A* & A: International Journal of Operations & Production Management, Industrial Marketing Management, Journal of Business Research and International Journal of Production Economics and 2 book chapters. She also served as a junior editorial review board member at Journal of Supply Chain Management (ABS-4).

Academic & Professional Qualifications

  • Ph.D. Strategy, University of Nottingham
  • MSc. Entrepreneurship and Innovation Management, University of Nottingham
  • BSc. Finance, Accounting and Management, University of Nottingham

Notable Publications

Papers:

  1. Jia Jia Lim, Jing Dai, Antony Paulraj. “Collaboration as a structural aspect of proactive social sustainability: The differential moderating role of distributive and procedural justice”. International Journal of Operations and Production Management [ABS4][ABDC-A]
  2. Jing Dai, Wen Che, Jia Jia Lim, and Yongyi Shou. "Service innovation of cold chain logistics service providers: A multiple-case study in China." Industrial Marketing Management 89 (2020): 143-156. [ABS-3][ABDC-A*]
  3. Li Cui, Hing Kai Chan, Yizhuo Zhou, Jing Dai, and Jia Jia Lim. "Exploring critical factors of green business failure based on Grey-Decision Making Trial and Evaluation Laboratory (DEMATEL)." Journal of Business Research 98 (2019): 450-461. [ABS-3] ABDC-A]
  4. Hing Kai Chan, James Griffin, Jia Jia Lim, Fangli Zeng, and Anthony SF Chiu. "The impact of 3D Printing Technology on the supply chain: Manufacturing and legal perspectives." International Journal of Production Economics 205 (2018): 156-162. [ABS3][ABDC-A]

Book Chapters:

  1. Li Cui, Jing Dai, Zhimei Lei, Jia Jia Lim, and Zhiyu Sun. "Innovative Talent Development in Chinese Universities Under the Belt and Road Initiative." In International Flows in the Belt and Road Initiative Context, pp. 99-123. Palgrave Macmillan, Singapore, 2020.
  2. Jing Dai, Hing Kai Chan, Jia Jia Lim, and Fangli Zeng. "The interplay of green marketing and sustainable supply chain management." In Handbook on the Sustainable Supply Chain. Edward Elgar Publishing, 2019.

Professional Associations

  • International Business School, Zhejiang University