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Postgraduate
The Doctor of Philosophy (PhD) in Hospitality and Tourism at Sunway University is a PhD by research programme. PhD students at the School of Hospitality and Service Management can delve into a research topic which they are passionate about and is relevant to the field. For those pursuing a career in the hospitality field, PhD research can be of significance to the student's current or future employment. It can also contribute to new knowledge in specialized fields related to hospitality, tourism, and the service sector industries.
Intakes: Rolling Intake
Full-time: 3 Years
Part-time: 4 Years
This specialised degree is a dynamic programme encompassing the multifaceted components of marketing. Central to the programme design is a focus on understanding consumer behaviour as a driver of product design, distribution, communication, and pricing strategy. Through the study of specialised marketing fields such as branding, services, relationship and digital marketing, you will learn how to create value for both a firm and its customers.
Intakes: January, April, September
Full-time: 3 Years
