- Senior Lecturer
- Programme Leader - Master of Marketing (ODL)
Department of Marketing Strategy & Innovation
Sunway Business School
- Senior Lecturer
Yunus Social Business Centre
Sunway Business School
Staff Profiles
- Consumer behaviour (7)
- Corporate Finance (2)
- ESG (2)
- Human Resource Management (2)
- Islamic Finance (2)
- Sustainability (2)
- Sustainability Management (2)
- Sustainable Marketing (2)
- Advanced Econometrics (1)
- Advertising Effects (1)
- Ageing/Senior Consumer (1)
- AI & Strategic Management (1)
- AI & Sustainability (1)
- AI Management (1)
- Applied Economic Modelling - CGE Modelling (1)
- Artificial Intelligence (1)
- Artificial Intelligence (1)
- Asia Financial Economics (1)
- Auditing (1)
- Augmented reality (1)
- Banking (1)
- Banking and Monetary (1)
- Banking Stability (1)
- Behavioural Finance (1)
- Behavioural Modelling (1)
- Bibliometric Analysis (1)
- Big data (1)
- Business Analytics (1)
- Business Analytics in Banking and Education (1)
- Business Ethics (1)
- Capital Markets and Industry Studies (1)
- Capital Markets Structure Analysis (1)
- Career Discernment (1)
- Career Management (1)
- Cognitive Dissonance (1)
- Consumer Behavior (1)
- Consumer Psychology (1)
- Corporate Diversification Analysis (1)
- Corporate Finance Analysis. (1)
- Corporate Governance (1)
- Corporate Social Responsibility (1)
- Corporate Sustainability (1)
- Cultural Development in Borneo (1)
- Current issues in FinTech (1)
- Data Analytics (1)
- Database Architecture (1)
- Destination marketing (1)
- Development Economics (1)
- Digital Marketing (1)
- Digital transformation impact on society, organizations and individual behavior (1)
- E-Commerce (1)
- Earnings Management and Value Relevance (1)
- Economic Policy Analysis (1)
- Economics Geography (1)
- Economics History (1)
- Economics of Migration (1)
- Economics of Religiosity (1)
- Edtech (1)
- Education for Social Impact (1)
- Education for Sustainable Development (1)
- Emotions (1)
- Employee well-being in emotionally demanding jobs (1)
- Employment decisions: turnover, retention, withdrawal (1)
- Energy economics (1)
- Entrepreneurship (1)
- Environmental Psychology (1)
- Environmental Rule and Law (1)
- Ethics (1)
- Experiential learning (1)
- Experimental Research (1)
- Financial Accounting (1)
- Financial Analysis (1)
- Financial and Business Education (1)
- Financial Education (1)
- Financial Intermediation (1)
- Financial Literacy (1)
- Financial Markets (1)
- Financial Planning (1)
- Freight Logistics (1)
- Global Business Modelling (1)
- Green marketing (1)
- Healthcare Informatics (1)
- Health Financing (1)
- Health Management (1)
- Hospitality (1)
- Housing Economics (1)
- Humanitarian Logistics (1)
- Human resource analytics (1)
- Human Resource Management practices and employee and organization performance (1)
- Human Rights (1)
- ICT and Education in Vulnerable Communities (1)
- Influencer Marketing (1)
- Information Science and Management (1)
- Intellectual Capital Management (1)
- International production sharing (1)
- International Trade (1)
- Internet of things (IoT) (1)
- Knowledge Management & Law (1)
- Labour Market Dynamics (1)
- Labour Migration and Cross-Border Mobilities within ASEAN (1)
- Leadership (1)
- Lean Six Sigma (1)
- Manufacturing industry (1)
- Marketing (1)
- Model averaging (1)
- Multidisciplinary Research (1)
- Online Marketing (1)
- Operations Management (1)
- Organizational Behaviour (1)
- Outsourcing (1)
- Panel data analysis (1)
- Positive Psychology and Well-being (1)
- Pre and Post Decisional Behaviour (1)
- Pro-environmental behavior (1)
- Professional identity: novice health care workers (1)
- Qualitative Research (1)
- Risk Management Analysis (1)
- Services Marketing & Recovery (1)
- Sharing Economy/Peer-to-Peer Model (1)
- Social Consciousness & Service Learning (1)
- Social Enterprise (1)
- Stateless Persons and Refugees (1)
- Subjective Well-Being (1)
- Supply Chain Governance (1)
- Supply Chain Risks Management (1)
- Supply Chain Strategy (1)
- Sustainability and Sustainability Reporting (1)
- Sustainability Reporting (1)
- Sustainable e-service (1)
- Sustainable Finance (1)
- Sustainable Tourism/Marketing (1)
- Teaching and Learning in Accounting Education (1)
- Teaching of Sustainability (1)
- Technology Acceptance (1)
- Technology Innovation (1)
- Technology innovation adoption (1)
- Text Mining (1)
- Time series econometrics (1)
- Total Quality Management (1)
- Tourism (1)
- Tourism development and management (1)
- Valuation (1)
- Wellness Tourism (1)
- (-) Sustainable consumption behaviour (2)
