- Senior Lecturer
- Programme Leader - Master of Business Analytics (ODL)
Department of Business Analytics
Sunway Business School
Staff Profiles
- Entrepreneurship (4)
- Consumer behaviour (3)
- Sustainability (3)
- Artificial Intelligence (2)
- Blockchain (2)
- Business Analytics (2)
- Business Events (2)
- Computational Fluid Dynamics (2)
- Education (2)
- Engineering Education (2)
- Filmmaking (2)
- Halal Food Tourism (2)
- Human Resource Management (2)
- Qualitative Research (2)
- Sustainable consumption behaviour (2)
- Activated carbon (1)
- Advanced Econometrics (1)
- Advertising Effects (1)
- AI & Machine Learning: Explainable AI (1)
- AI & Strategic Management (1)
- AI applications in filmmaking (1)
- AI applications in robotics (1)
- Anxiety (1)
- Application tools for the Learning Disabilities Children (1)
- Applied Artificial Intelligence (1)
- Applied Economic Modelling - CGE Modelling (1)
- Applied Machine Learning (1)
- Artificial Intelligence (1)
- Artificial intelligence and Machine Learning (1)
- Asia Financial Economics (1)
- Assessment in outcome-based education (1)
- Banking and Monetary (1)
- Bayesian Statistics (1)
- Behavioural gerontology (1)
- Behaviour analysis in school (1)
- Behaviour analysis in special education (1)
- Big Data Analysis (1)
- Big Data Analytics and Visualization (1)
- Biomass conversion technology (1)
- Bioprospecting and drug discovery from microbes and plants (1)
- Blended and Collaborative Learning (1)
- Body image (1)
- Business Analytics in Banking and Education (1)
- Business and Economics (1)
- Business Ethics (1)
- Cancer genetics on solid tumours (1)
- Cancer pharmacology and therapeutics (1)
- Capital Markets Structure Analysis (1)
- Care aesthetics and policy (1)
- Career Management (1)
- Chemical Ecology (1)
- Child socio-emotional development (1)
- Cinematography (1)
- CO2 capture and utilization technology (adsorption process and electrochemical) (1)
- Cognitive behavior in relation to designed space (1)
- Comparative media systems (1)
- Computer and Machine Vision (1)
- Conceptual Arts & Conceptual Music (1)
- Conflict Economics (1)
- Consumer Psychology (1)
- Contemporary actor's training in Asia (1)
- Control systems (1)
- Conversion of lignocellulosic biomass to fuel source (1)
- Corporate Diversification Analysis (1)
- Corporate Finance Analysis. (1)
- Corporate Shared Prosperity (1)
- Corporate Social Responsibility (1)
- Creative Pedagogies (1)
- Cross-cultural perceptual differences (1)
- Cross-cultural performance practices and collaboration (1)
- Crustacean Biology (1)
- Culture of health in SMEs (1)
- Data Management (1)
- Data Mining (1)
- Data Mining (1)
- Data Mining Approaches (1)
- Data science (1)
- Deep and Machine Learning (1)
- Deep Learning Based Fluid Dynamics Modelling (1)
- Deep Learning for Sequential Data Modelling (1)
- Depression (1)
- Design Thinking (1)
- Destination Branding and Communication; Strategic Communication and Marketing; Corporate Branding and Public Relations (1)
- Development Economics (1)
- Devising (1)
- Digital transformation impact on society, organizations and individual behavior (1)
- Distributed System (1)
- Dramaturgy (1)
- Drug discovery for cancers, viruses, and metabolic diseases (1)
- E-Commerce / E-Business (1)
- E-Learning (1)
- Early childhood educational programs and its effectiveness (1)
- Earnings Management and Value Relevance (1)
- Economic Policy Analysis (1)
- Economics Geography (1)
- Economics History (1)
- Education for Sustainable Development (1)
- Embedded systems (1)
- Embodied research and practices (1)
- Empirical Software Engineering (1)
- Employee well-being in emotionally demanding jobs (1)
- Employment decisions: turnover, retention, withdrawal (1)
- Energy and Environment (1)
- Energy harvesting (1)
- Energy storage system and renewable energy integration (1)
- Engineering design (1)
- Environmental (1)
- Environmental Psychology (1)
- Environmental sensitivity (1)
- ESG (1)
- Ethics (1)
- Ethnomusicology (1)
- Evolutionary Computation and Swarm Intelligence (1)
- Face processing and recognition (1)
- Family Business (1)
- Fermentation Technology (1)
- Film Studies (1)
- Food & Beverage Industry Trends (1)
- Food allergies and safety (1)
- Food anthropology and history (1)
- Food Culture (1)
- Foodservice Technology (1)
- Food studies including food consumption and purchasing pattern (1)
- Food symbolism and culture (1)
- Formal methods (1)
- Game-based Educational Simulations (1)
- Gamification in Learning (1)
- Gamified assessment (1)
- Gastronomy Tourism (1)
- Generative AI for Engineering Design (1)
- Green Hydrogen Production; Vehicle-to-grid Technologies (1)
- Green marketing (1)
- Green solvents (1)
- Healthcare Informatics (1)
- Health communication and social media (1)
- Health Economics (1)
- Health Financing (1)
- High Performance Work Systems (1)
- History of Architecture (1)
- Hospitality (1)
- HRM System Strength (1)
- Human-centered design (1)
- Human Capital (1)
- Human Computer Interaction (1)
- Human Resource Management practices and employee and organization performance (1)
- Hypertension (1)
- Image processing (1)
- Immunotherapy for cancer (1)
- Industrial Internet of Things (1)
- Information Security/Privacy (1)
- Information Technology (1)
- Innate and adaptive immunity (1)
- Innovation (1)
- Intellectual Capital Management (1)
- Interior design (1)
- Internationalisation of higher education (1)
- Internet-of-things applications (1)
- IoT Security (1)
- Islamic Finance (1)
- Language relativity (1)
- Leadership (1)
- Leadership Studies (1)
- Lean Six Sigma (1)
- Life cycle assessment and environmental impacts (1)
- Life Cycle Sustainability Assessment & Techno-Economic Analysis (1)
- Life insurance (1)
- Line Managers (1)
- Longevity Risk (1)
- Machine Learning (1)
- Malaysian heritage cuisine (1)
- Management Studies (1)
- Marine Biology (1)
- Marketing (1)
- Marketing Communications (1)
- Mathematical modelling (1)
- Media and Propaganda (1)
- Medical Education (1)
- Mental health (1)
- Microbial systematics and taxonomy (1)
- Microbiome and human health (1)
- Midwifery (1)
- Mixed Reality (1)
- Mobile applications (1)
- Mobile Technology with Learning Disabilities People (1)
- Model checking and Theorem proving (1)
- Modern Arts and Culture (1)
- Molecular biochemistry (1)
- Molecular pathology to aid in the diagnosis, prognostication, and treatment response prediction of cancer patients (1)
- Molecular pharmacology (1)
- Movement Detection (1)
- Multi-criteria Decision-making; Computer Vision; Resource Optimization (1)
- Multidrug-resistant organism (1)
- Multimedia (1)
- Multivariate analysis (1)
- Music Education (1)
- Music Preservation (1)
- Nano-targeting and nano-drug delivery (1)
- Network security (1)
- New Music - Composition & Analysis (1)
- Numerical methods (1)
- Numerical solutions for non-linear pdes. (1)
- Nursing (1)
- Nursing studies ( management , education). (1)
- Obesity (1)
- Oncology in Nursing (1)
- Optimization Algorithms (1)
- Organisational Behaviours (1)
- Organizational Behaviour (1)
- Organizational Paradoxes (1)
- Organizational Sustainability (1)
- Ornamentation in Architecture (1)
- Parenting issues and challenges (1)
- Pension (1)
- Performance pedagogy and technology (1)
- Performing Arts (1)
- Pharmacognosy (1)
- Photography (1)
- Physics-Informed Neural Networks (1)
- Political and environmental communication (1)
- Political Economics (1)
- Popular culture, society, and media (1)
- Positive Behaviour Support in diverse populations (1)
- Primary care problems in older adults (1)
- Pro-environmental behavior (1)
- Professional identity: novice health care workers (1)
- Psychological well-being & mental health in higher education contexts (1)
- Psychology of the gifted child (1)
- Psychometrics (1)
- Public relations issues and functions (1)
- Quality improvement interventions in clinical nursing/practice (1)
- Quantitative Analysis Modelling (1)
- Quantitative Research (1)
- Radio and audio media studies (1)
- Religious tourism (1)
- Renal Nursing (1)
- Resource Recovery from Waste / Wastewater – Bioplastics and Bio-flocculants (1)
- Respiratory infection in adults (1)
- Responsible packaging (1)
- Restaurant entrepreneurship (1)
- Retirement Income (1)
- Risk Management Analysis (1)
- Robotic, automation, control systems (1)
- Safety critical system (1)
- Salt reduction to improve health (1)
- Service quality and recovery (1)
- Skills Gap & Workforce Readiness in the Hospitality Industry (1)
- Small-scale energy harvesting (1)
- Smart Technology, Artificial Intelligence, Robotics, and Algorithms (1)
- Social media (1)
- Social media and education (1)
- Social Media Marketing (1)
- Social sciences (1)
- Software Enginnering (1)
- Space planning (1)
- Space psychology (1)
- Storytelling (1)
- Storytelling in Architecture Design (1)
- Strategic Management (1)
- Structural Engineering (1)
- Sustainability (1)
- Sustainability and Sustainability Reporting (1)
- Sustainability Management (1)
- Sustainable Construction Materials (1)
- Sustainable e-service (1)
- Teaching- learning methodologies (1)
- Teaching and Learning in Accounting Education (1)
- Teaching and Learning using extended reality technology (1)
- Technology for Neurodivergent (1)
- Technology innovation adoption (1)
- Technology intervention for the Learning Disabilities and Neurodivergent (1)
- Text Analytics (1)
- Theory & Analysis (1)
- Threat Intelligence (1)
- Total Quality Management (1)
- Tourism (1)
- Tourism Management (1)
- Travel and tours operations and management (1)
- Treatment of airway diseases (1)
- Urban Water Environmental Planning; Hydrology for Hydropower (1)
- Vaccinology (1)
- Viral immunology (1)
- Virtual Reality (1)
- Water and Wastewater Treatment (1)
- Wireless sensor networks (1)
- Women and Public Health (1)
- (-) AI & Sustainability (1)
