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Displaying 1 - 2 of 2 Courses

Master of Marketing

Sunway Business School
Postgraduate
The Master of Marketing programme will take you on a developmental journey of skills and knowledge needed to become an effective and reflective marketing practitioner. You will gain in-depth understanding of markets and how they work, and be introduced to the theories, tools and techniques that firms use to connect with and shape markets.
Intakes: January, March, May, July, September
Full-time: 1 Year
Part-time: 2 Years

Master of Arts in Visual Communication and Media Studies

School of Arts
Postgraduate
Communications and Media are an ever growing and changing part of the world we live in. Be it Netflix, Facebook, Instagram, your favourite online game, or an interactive installation you just saw in a museum, media messaging is a part of your life. Today, these messages are formulated around narratives. In all forms of media, we see the shaping of messages through the narratives of branding. We will investigate these concepts of media through this framework of narratives. We will look at how contemporary media has developed narratives as an organising principle and what that means for society.
Intakes: February, April, September
Full-time: 1 Year
Part-time: 2 Years