SDMCDP Celebrates Abaro’s Recognition for Social Impact and Student Welfare at the Sustainability & CSR Malaysia Awards 2026

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abaro csr

 

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The Sunway Desa Mentari Community Development Programme (SDMCDP), together with Sunway University and the Jeffrey Cheah Foundation (JCF), congratulates Abaro on receiving the Brand of the Year (Footwear) – Social Impact & Student Welfare Award at the Sustainability & CSR Malaysia Awards 2026.

The recognition celebrates Abaro’s continued commitment to creating meaningful social impact through purposeful partnerships and community-focused initiatives. For SDMCDP, the achievement also highlights the value of collaboration in creating tangible and lasting impact for communities.

 

Supporting Children and Families in Desa Mentari

Through the Shoes For You, HOPES For Them initiative, Abaro has partnered with Sunway University, JCF and SDMCDP to support school-going children in Desa Mentari, Selangor.

The initiative supports approximately 1,200 school-going children every year, helping them begin each school year with appropriate school shoes while promoting confidence, dignity and hope. By providing essential school footwear, the initiative also helps ease some of the financial pressures faced by families in the community during the back-to-school period.

More than providing a practical necessity, the initiative reflects a shared commitment to student welfare, community development and creating inclusive opportunities for children and families in Desa Mentari.

 

The Power of Purposeful Partnerships

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The partnership between Abaro, Sunway University, JCF and SDMCDP demonstrates how organisations from different sectors can work together to address community needs and create meaningful social impact.

SDMCDP works closely with the Desa Mentari community through community development initiatives and student-led engagement activities. Partnerships with organisations such as Abaro enable these efforts to extend their reach and deliver tangible benefits to residents, particularly children and families.

Abaro’s recognition of its strategic partners also reinforces an important principle: sustainable community impact is rarely achieved by one organisation alone. It is strengthened through collaboration, shared values, trust and a collective commitment to creating positive change.

 

Advancing the Sustainable Development Goals

The partnership also contributes to the United Nations Sustainable Development Goals (SDGs), particularly SDG 17: Partnerships for the Goals, which highlights the importance of multi-stakeholder collaboration in advancing sustainable development.

The Shoes For You, HOPES For Them initiative demonstrates how collaboration between the private sector, higher education, foundations and community development programmes can translate shared purpose into meaningful outcomes for communities.

Through continued collaboration, SDMCDP, Sunway University, JCF and Abaro remain committed to supporting children and families in Desa Mentari while contributing to a more inclusive and sustainable community.

Abaro’s recognition at the Sustainability & CSR Malaysia Awards 2026 marks an important milestone in its social impact journey and serves as a celebration of what purposeful partnerships can achieve.

SDMCDP congratulates Abaro on this well-deserved recognition and looks forward to continuing this shared journey of creating brighter futures and strengthening communities—one child, one family and one community at a time.

Sustainable Development Goals