SBS Hosts Marketing Beyond the Box: Unlocking Diverse Career Paths

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Sunway University recently hosted "Marketing Beyond the Box: Unlocking Diverse Career Paths,” drawing 110 students from our campus. The event featured an engaging session with esteemed alumna Carmen Chan, emphasising the importance of applying classroom knowledge to real-world contexts. Attendees gained invaluable insights into job market navigation, standing out in competitive fields, and the wide array of career options available to marketing graduates.

At Sunway Business School, the marketing programme is meticulously crafted to equip students with the skills necessary for success across various industries. Whether specialising in digital marketing, market research, analytics, or other fields, our comprehensive curriculum and dedicated faculty provide unwavering support at every step of the journey.

We extend our sincere appreciation to Associate Professor Dr Izian Idris, Head of the Department of Marketing Strategy & Innovation, Dr Stella Ong Kim Yoke, Deputy Dean of Employability & Alumni, and Ms Pui San Woo, Manager of Alumni Relations & Giving, whose steadfast support was instrumental in ensuring the event's success.

Special thanks go to Dr. Pei-Shan Soon for organising and moderating the session and to the enthusiastic student helpers from Sunway University Marketing Society—Jia Cheng Seah, Rafaelle Raffique, Sheryl Chan, and Aqila Aswani—for their outstanding dedication and contributions.