Overview
The BSc (Hons) in Conventions and Events Management offers an industry-inspired programme to set you up for a professional career in the event industry.
The programme deals with conceptualising and pitching an event, to promotion and production, management and evaluation, covering all aspects of events management. You will emerge as a competent, industry-ready professional with great leadership abilities, technical competencies, communication techniques and problem-solving skills when working in a team or independently. The project management skills taught are also easily transferable to other sectors of business including marketing, business development and public relations.
Essential practical industry experience will be gained through an 18-week industry internship. Having close connections with industry practitioners, conference association, convention centres and the tourism bureau will make it easy for you to secure internship placements and future employment opportunities across various industries.
- Account director
- Business Development Manager
- Business exhibitions planner /director
- Convention services manager
- Meeting, convention & event planner/director
- Sales director
- RM34,500
for Malaysian students
- USD7,930
for international students
Programme Structure
*Free electives, subject to change
**Offered in either Year 2 or 3
Year 1
Year 2
Year 3
Programme Electives (Choose one in Year 2 or Year 3)
Additional MOHE compulsory General Studies subjects
For local students
- Appreciation of Ethics and Civilisation
Bahasa Kebangsaan A (Applicable to students who did not sit for SPM or did not obtain a Credit in SPM Bahasa Melayu) OR
Critical Thinking (Applicable to students who passed SPM and obtain Credit in SPM Bahasa Melayu)
- Community Service for Planetary Health
- Integrity and Anti-Corruption
- Philosophy and Current Issues
For international students
- Appreciation of Ethics and Civilisation
- Community Service for Planetary Health
- Critical Thinking
- Integrity and Anti-Corruption
- Malay Language for Communication 2
Entry Requirements
STPM
Average C or CGPA 2.0 (min 2 Principals)
A-Level
Minimum 6 points
Note: For A-Level points calculation
A = 10 points
B = 8 points
C = 6 points
D = 4 points
E = 2 points
Australian Matriculation
ATAR 55
Canadian Matriculation
55%
Monash University Foundation Year
55%
Sunway Foundation in Arts
CGPA 2.0
Sunway Foundation in Science Technology
CGPA 2.0
Unified Examination Certificate
Maximum 28 points from 5 subjects (all Grade Bs)
International Baccalaureate
Completed with minimum 24 points (excluding bonus points)
Sunway Diploma Studies
CAVG 40% or CGPA 2.0
* Students may obtain advanced standing if credit transfer requirements are met.
Other Qualifications
- Any other equivalent qualifications
- Applicant with no standard qualification will be considered on a case-to-case basis
English Language Requirements
- IELTS or equivalent 5.5 (With no individual band below 5.0)
- MUET Band 4
- SPM English B3 or B+
- UEC English B4
- O-Level English (1119) Credit
- Sunway Intensive English Programme (IEP) Pass Level 4
- ESL/English Satisfactory level in Pre-University programmes, where the medium of instruction is English
Scholarships and Financial Aid
For more information about the scholarships and financial aid, please visit the SEG Scholarships website.
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If you’d like to know more about studying at Sunway University, we’d love to hear from you.
