Dr Ooi Pei Boon obtained her PhD in Guidance and Counselling from Universiti Putra Malaysia. Believing passion and integrity to be the keys of success, she focuses on healthcare development, research and leadership programmes locally, regionally and globally. She is trained in using Cognitive Behavioural Therapy (CBT) in her private practice as a counsellor. Dr Ooi is registered and practiticing counsellor with the Board of Counsellors, Malaysia, have equipped her with the essential skills and tools to make this strategic move into holistic healing a reality.

Dr Ooi is often sought to be a speaker for various talks and workshops in the community, having conducted talks and seminars for both schools and companies such as Robert Bosch (M) Penang, Petronas Caligali, Malaysia Board of Counsellor TV, schools and higher education institutions. She is also actively involved in the organising committee of conferences. Her passion has always been about making a difference in an individual’s life. Her previous position as Senior Director of a higher learning institution provided her with an excellent opportunity to assist in impacting on the individual who comes through to her office. She has also served as Chief Operating Officer for the branch campus of this institution, providing strategic directions to a team of 70 staff members to enrich and enhance the students’ experience.

She is also the master trainer licensed to train others in cyberbullying intervention programme in which she has obtained various grants to support this initiative in the Malaysia context.  Dr Ooi was appointed the local organising Chairperson for the Cambridge-Oxford-Sunway Biomedical Symposiums series and the Royal College of Physician London-Cambridge-Sunway Medical Seminars. She acts as the secretariat for the Southeast Asia Leadership Programme (since 2016) and the Leadership in Medicine Programme (since 2019).

Dr Ooi is the principal investigator of the Malaysia Fundamental Research Grant Scheme (FRGS), whose focus is on cyberbullying incidents among visually impaired youths in Malaysia and has recently been awarded industrial grants to develop COVID-19 vaccination intervention programmes in Malaysia, focusing on the underserved community (elderly and B40 groups in Malaysia). She also serves as the academic editor for the PLOS One journal.