Business and Management

From Day Dreamer to Dream Maker: My Sunway Journey

Low Jun Jie began an academic journey at Sunway University, pursuing a Bachelor of Science (Hons) in International Business, opening doors to diverse career prospects like consultancy and risk management.

Arsh Zubair Rajwani: The COVID Adventure of a Third Culture International Student

Business Management student, Arsh Zubair Rajwani, found Sunway University pivotal in enriching his mind and building a strong career foundation.

Ong Xue Ying: Human Resource Management – A Humane Touch at Work

When I began my academic journey, I chose to become a Sunwayian. Upon completing my master's degree, I can proudly say it was the right choice. My overall campus experience was fun and inspiring despite stressful academic challenges.

Afreen Raj Dharani: Sunway University - My Place of Light, Liberty and Learning

Afreen Raj Dharani joined Sunway University in 2019 to pursue an undergraduate degree, aiming to maintain her position in 'a class above'. Read her fond retelling of her journey to study international business.

Thanos is here! Can the Avengers save Mother Earth?

Delve into a comprehensive multi-study analysis powered by the use of scientometrics. Gain a foundational understanding of consumption and ecological sustainability and discover the research directions that should be approached in the future.

Social Media Influencers: Intimacy, Self-Disclosure and Parasocial Bonds

Parasocial relationships. In layperson’s terms, this is a one-sided relationship where one party is unaware of the other’s existence. Nevertheless, many consumers from this type of relationship with social media influencers to the point it affects their behaviour as consumers. Find out what this…

Reforming the Companies Act to Embrace 21st-Century Sustainability Imperatives

Today, sustainability has become more than a slogan for the long-term survival of our planet and society in an era of climate change, social inequity and resource scarcity.

Ng Swee Lynn: The Making of an E-Commerce Specialist

Alumna Ng Swee Lynn highlights the role of academic excellence, practical skills, and mentorship in propelling her career.

Mohamed Salman Faiz: Marketing – A Journey of Boundless Opportunities!

Mohamed Salman Faiz shares how industry engagement, creative thinking, supportive mentors, and a holistic campus fueled his journey as a business graduate.

Tousif Lakhani: One of The Only Two First Class Honours Journey Through the Global Pandemic

On 31st December 2019, while everyone was celebrating with their loved ones and eagerly awaiting the stroke of midnight to exchange hugs and wishes for a happy new year, I found myself on a plane, returning to Malaysia to embark on my university life.

Tang Hong Kit - From Everywhere to Everywhere: Empowering the Supply Chain

How has the programme equipped students for employment?

Tan Seh Ping: Education is the Key to Success

Tan Seh Ping shared how Sunway University's International Business programme equips students with global business knowledge, market analysis skills, and a focus on social responsibility, preparing them for employment and societal impact.